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Team Members:
Ana Maria Franco
Polina Tekucheva
This concept came from experimenting with bold contrasts and high-impact visuals. Our idea was that "everything starts with an idea" and everything starts on a piece of paper. In school, we’re taught that even as graphic designers, the creative process begins with sketching by hand. We embraced this foundation while using a black-and-white aesthetic to create a design that is bold, striking, and true to Gen Z.